— Automatically Monitoring Privacy Policies —
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Google Privacy Policy


We collect information to provide better services to all our users -- from figuring out basic stuff like which language you speak , to more complex things like which ads you 'll find most useful , the people who matter most to you online , or which YouTube videos you might like .
This helps us do things like maintain your language preferences across browsing sessions .
When you create a Google Account , you provide us with personal information that includes your name and a password .
You can also choose to add a phone number or payment information to your account .
Even if you are not signed in to a Google Account , you might choose to provide us with information -- like an email address to receive updates about our services .
This includes things like email you write and receive , photos and videos you save , docs and spreadsheets you create , and comments you make on YouTube videos .
We collect information about the apps , browsers , and devices you use to access Google services , which helps us provide features like automatic product updates and dimming your screen if your battery runs low .
The information we collect includes unique identifiers , browser type and settings , device type and settings , operating system , mobile network information including carrier name and phone number , and application version number .
We also collect information about the interaction of your apps , browsers , and devices with our services , including IP address , crash reports , system activity , and the date , time , and referrer URL of your request .
This information includes things like your device type , carrier name , crash reports , and which apps you 've installed .
We collect information about your activity in our services , which we use to do things like recommend a YouTube video you might like .
The activity information we collect may include :
Views and interactions with content and ads
Voice and audio information when you use audio features
People with whom you communicate or share content
Activity on third-party sites and apps that use our services
Chrome browsing history you 've synced with your Google Account
If you use our services to make and receive calls or send and receive messages , we may collect telephony log information like your phone number , calling-party number , receiving-party number , forwarding numbers , time and date of calls and messages , duration of calls , routing information , and types of calls .
We collect information about your location when you use our services , which helps us offer features like driving directions for your weekend getaway or showtimes for movies playing near you .
Your location can be determined with varying degrees of accuracy by :
Information about things near your device , such as Wi-Fi access points , cell towers , and Bluetooth-enabled devices
The types of location data we collect depend in part on your device and account settings .
In some circumstances , Google also collects information about you from publicly accessible sources .
We may also collect information about you from trusted partners , including marketing partners who provide us with information about potential customers of our business services , and security partners who provide us with information to protect against abuse .
We also receive information from advertisers to provide advertising and research services on their behalf .
We use data to build better services
We use the information we collect from all our services for the following purposes : Provide our services .
We use your information to deliver our services , like processing the terms you search for in order to return results or helping you share content by suggesting recipients from your contacts .
We also use your information to ensure our services are working as intended , such as tracking outages or troubleshooting issues that you report to us .
And we use your information to make improvements to our services -- for example , understanding which search terms are most frequently misspelled helps us improve spell-check features used across our services .
We use the information we collect in existing services to help us develop new ones .
For example , understanding how people organized their photos in Picasa , Google 's first photos app , helped us design and launch Google Photos .
Provide personalized services , including content and ads
We use the information we collect to customize our services for you , including providing recommendations , personalized content , and customized search results .
For example , Security Checkup provides security tips adapted to how you use Google products .
And Google Play uses information like apps you 've already installed and videos you 've watched on YouTube to suggest new apps you might like .
Depending on your settings , we may also show you personalized ads based on your interests .
For example , if you search for “ mountain bikes , ” you may see an ad for sports equipment when you 're browsing a site that shows ads served by Google .
You can control what information we use to show you ads by visiting your ad settings .
We do not share information that personally identifies you with advertisers , such as your name or email , unless you ask us to .
For example , if you see an ad for a nearby flower shop and select the “ tap to call ” button , we 'll connect your call and may share your phone number with the flower shop .
Measure performance
We use data for analytics and measurement to understand how our services are used .
For example , we analyze data about your visits to our sites to do things like optimize product design .
And we also use data about the ads you interact with to help advertisers understand the performance of their ad campaigns .
When you visit sites that use Google Analytics , Google and a Google Analytics customer may link information about your activity from that site with activity from other sites that use our ad services .
Communicate with you
We use information we collect , like your email address , to interact with you directly .
For example , we may send you a notification if we detect suspicious activity , like an attempt to sign in to your Google Account from an unusual location .
Or we may let you know about upcoming changes or improvements to our services .
And if you contact Google , we 'll keep a record of your request in order to help solve any issues you might be facing .
Protect Google , our users , and the public
We use information to help improve the safety and reliability of our services .
This includes detecting , preventing , and responding to fraud , abuse , security risks , and technical issues that could harm Google , our users , or the public .
We use automated systems that analyze your content to provide you with things like customized search results , personalized ads , or other features tailored to how you use our services .
And we analyze your content to help us detect abuse such as spam , malware , and illegal content .
We also use algorithms to recognize patterns in data .
We may combine the information we collect among our services and across your devices for the purposes described above .
For example , if you watch videos of guitar players on YouTube , you might see an ad for guitar lessons on a site that uses our ad products .
Depending on your account settings , your activity on other sites and apps may be associated with your personal information in order to improve Google 's services and the ads delivered by Google .
If other users already have your email address or other information that identifies you , we may show them your publicly visible Google Account information , such as your name and photo .
Manage your preferences about the ads shown to you on Google and on sites and apps that partner with Google to show ads .
You can modify your interests , choose whether your personal information is used to make ads more relevant to you , and turn on or off certain advertising services .
Choose whether your name and photo appear next to your activity , like reviews and recommendations , that appear in ads .
My Activity allows you to review and control data that 's created when you use Google services , like searches you 've done or your visits to Google Play .
You can browse by date and by topic , and delete part or all of your activity .
Manage your contact information , such as your name , email , and phone number .
YouTube settings : Pause and delete your YouTube Search History and your YouTube Watch History .
Ad Settings : Manage your preferences about the ads shown to you on Google and on sites and apps that partner with Google to show ads .
Delete your content from specific Google services
Search for and then delete specific items from your account using My Activity
Delete specific Google products , including your information associated with those products
Remember , when you share information publicly , your content may become accessible through search engines , including Google Search .
We may also display this information in ads depending on your Shared endorsements setting .
We do not share your personal information with companies , organizations , or individuals outside of Google except in the following cases : With your consent .
We 'll share personal information outside of Google when we have your consent .
If you 're a student or work for an organization that uses Google services ( like G Suite ) , your domain administrator and resellers who manage your account will have access to your Google Account .
Access and retain information stored in your account , like your email
View statistics regarding your account , like how many apps you install
Receive your account information in order to satisfy applicable law , regulation , legal process , or enforceable governmental request
Restrict your ability to delete or edit your information or your privacy settings
We provide personal information to our affiliates and other trusted businesses or persons to process it for us , based on our instructions and in compliance with our Privacy Policy and any other appropriate confidentiality and security measures .
For example , we use service providers to help us with customer support .
We will share personal information outside of Google if we have a good-faith belief that access , use , preservation , or disclosure of the information is reasonably necessary to :
Meet any applicable law , regulation , legal process , or enforceable governmental request .
Enforce applicable Terms of Service , including investigation of potential violations .
Detect , prevent , or otherwise address fraud , security , or technical issues .
Protect against harm to the rights , property or safety of Google , our users , or the public as required or permitted by law .
We also allow specific partners to collect information from your browser or device for advertising and measurement purposes using their own cookies or similar technologies .
If Google is involved in a merger , acquisition , or sale of assets , we 'll continue to ensure the confidentiality of your personal information and give affected users notice before personal information is transferred or becomes subject to a different privacy policy .
Delete your content from specific Google services
Search for and then delete specific items from your account using My Activity
Delete specific Google products , including your information associated with those products
In some cases , we retain data for limited periods when it needs to be kept for legitimate business or legal purposes .
Because of this , there may be delays between when you delete something and when copies are deleted from our active and backup systems .
We maintain servers around the world and your information may be processed on servers located outside of the country where you live .
Data protection laws vary among countries , with some providing more protection than others .
Regardless of where your information is processed , we apply the same protections described in this policy .
We also comply with certain legal frameworks relating to the transfer of data , such as the EU-US and Swiss-US Privacy Shield Frameworks .
We process your information for the purposes described in this policy , based on the following legal grounds : With your consent
We ask for your agreement to process your information for specific purposes and you have the right to withdraw your consent at any time .
For example , we ask for your consent to provide you with personalized services like ads .
We process your information for our legitimate interests and those of third parties while applying appropriate safeguards that protect your privacy .
This means that we process your information for things like :
Providing , maintaining , and improving our services to meet the needs of our users
Developing new products and features that are useful for our users
Understanding how people use our services to ensure and improve the performance of our services
Customizing our services to provide you with a better user experience
Marketing to inform users about our services
Providing advertising to make many of our services freely available for users
Detecting , preventing , or otherwise addressing fraud , abuse , security , or technical issues with our services
Protecting against harm to the rights , property or safety of Google , our users , or the public as required or permitted by law
Performing research that improves our services for our users and benefits the public
Fulfilling obligations to our partners like developers and rights holders
Enforcing legal claims , including investigation of potential violations of applicable Terms of Service
We process your data to provide a service you 've asked for under a contract .
For example , we process your payment information when you buy extra storage for Google Drive .
When we 're complying with legal obligations
We 'll process your data when we have a legal obligation to do so , for example , if we 're responding to legal process or an enforceable governmental request .
If you have questions , you can contact Google and our data protection office .
And you can contact your local data protection authority if you have concerns regarding your rights under local law .